From Commodity to Keepsake: Elevating E-Commerce with WP Gift Wrap
In the world of online retail, we are often fighting a “Race to the Bottom.” Competitors undercut prices, margins shrink, and products become commodities. If you sell a candle, and Amazon sells the same candle for $2 less with free shipping, how do you win? You win by changing the conversation from “Buying a Product”…
